‘I wish I knew how to boost sales of books.’
It is a very common sentence that we have frequently heard authors saying, but sadly, there’s nothing they could have done by crying over the spoiled milk. This shows how important it is to stay active and prepare for crucial events like book publishing and promotions.
If only those regretful authors had learnt the skills timely, they would never have had to sigh at the low level of sales their script achieved. Rather, they would be celebrating and boasting about how they used their acumen to grow book revenue in today’s world.
Helping the Authors Increase Book Sales in 2025
It is the year twenty-twenty-five, and it is high time that authors realize their potential. We understand how it was previously not in their hands to earn more by promoting their scripts, but that was in the past.
Today, the novelists, the Gulf publishers, the writers and the biographers are more powerful than ever. We say this not to brag, but it is the shining truth. All the necessary strategies, tools and resources are now at their fingertips, waiting to be used to increase book sales. So, what are we waiting for? Let’s explore this part of being a modern-day author.
Let’s Understand How Authors Make Money from a Script
Beginning from right where the authors have written a manuscript, the writer first finds a buyer for it. Once he finds a reliable party, he seizes a fair deal with them and asks for a considerable amount of royalties in exchange for the script.
If the writer opts for traditional publishing, then he receives a royalty percentage of the book’s net sales. This means the amount is what will be left after reducing all costs of printing, distribution, and retailer discounts.
According to studies, the typical range for printed book royalties is 8% to 15% and for e-books, 25% to 70%. On the other hand, if it is self-publishing, all the control and a bigger chunk of the royalty stay with the author himself. This can be up to 70%.
Another major income stream is through direct sales. However, this opportunity is only for self-published authors. They can bypass the retailers and keep a larger portion of the sale price in their pockets.
6 Factors that Help Increase the Demand for a Book
So, if a novelist wants to earn more, it is crucial that the demand for his books rises and brings in more sales. But the question is, how to boost sales of books, specifically in the recent era? There are a total of six factors that can help the authors in this regard.
- The first one is marketing and advertising.
- The second is the quality of the book and its perceived value.
- The third factor is the author’s popularity.
- Fourth, it is related to the current trends in genre.
- Fifth is consumer expectations
- Sixth is the price structure
If the author carefully tackles all these factors, the demand for his manuscript will automatically increase with time.
Modern Strategies That Push Book Sales Further Up
Suppose that you got your book printed by a book printing agency in Ajman, and now it is time for promotions. How are you going to grab the attention of today’s target audience? Especially when the consumer market is saturated mainly with Gen Z, Gen Alpha, and a small part of Millennials.
- Your first attempt should be to make your product visible to the online community because more than half of your target audience is digital natives. You can benefit from platforms like Facebook, Instagram, Twitter, and TikTok. They will help you reach an increased number of people and create a buzz around your book.
- Another trick is to have a strong email list and use it to engage with your subscribers. It is very simple. All you have to do is share valuable content, promotions, and updates about your book. Trust us, this works!
- Moving on, we have Amazon’s advertising platform, which not only helps us publish our book but also helps attract potential readers.
- Next in line is the collaboration and networking strategy. This is the best way to sell your book today because people are mad fans of these influencers. They will buy anything that these digital celebs approve or recommend. So, influencer marketing is the way to go.
- The master stroke is content marketing. It is when you use the name of your book in various content as keywords to show up in the target market’s feed and SERPs. For this, you need to develop blogs, videos, podcasts, etc.
- Last but not least, you can connect with social media book clubs. They are your strongest weapon to turn potential customers into real ones. You just have to stay active, launch book events and book signings, and attend literary festivals.
The Frequently Asked Questions of an Author
Q. How can I persuade someone to buy my book?
When you want people to buy your books, you should focus on highlighting their unique value and benefits. You can convey these traits through a compelling description. Additionally, you can also consider offering incentives like discounts and BOGO.
Q. What is the most-selling book genre in the Gulf?
According to sources, whether it is fiction or non-fiction, people love reading romance, horror, fantasy, thriller, memoir and suspenseful scripts. These kinds of books receive more love than the others in the Gulf.
Q. Is selling 5000 books a huge benchmark?
Yes. Selling five thousand manuscripts is a humongous achievement in the publishing industry. It also demonstrates that the script’s launch was a success and that the authors won the hearts of the readers.
Q. Does gender affect the number of sales for a script?
Some might not believe this, but even sales are indeed gender-biased. This is supported by research that, on average, female-authored scripts sell more copies and have a higher readership.
Summarizing How to Increase Book Sale Revenues in 2025
As we are wrapping up, it is important to note that to improve book sales in today’s world, the authors need to focus on online marketing.
Specifically, social media, email marketing, and beneficial platforms like Amazon Ads and BookBub. They are the future of bookselling because, in the years to come, they will be promoting your book through collaborations with influencers or other authors.
However, there are other tricks as well, such as giveaways and discounts, which help boost sales of books. So, take your time, do research and hire a professional expert to find your way to success and popularity.
