What is Salesforce: 6 Key Questions About Salesforce
Routine Automation collected all you need to know and combined it into an introduction to Salesforce. What does Salesforce do exactly? How to use Salesforce? In this article, we will talk about Salesforce meaning, Salesforce advantages, and a Salesforce pricing plan answering the most asked questions about Salesforce. So, let’s start with a Salesforce definition.
What is Salesforce?
You can use two definitions to describe Salesforce. The first one says that Salesforce is a customer relationship management software that provides cloud-based solutions to manage interactions between prospects, customers and partners. The second one can describe Salesforce as a software development company headquartered in San Francisco, California founded by Marc Benioff specialized in providing SaaS platforms for sales, marketing and service and can be packaged and sold as traditional software. The explanations are the core of what Salesforce do.
What is Salesforce used for?
How we previously mentioned Salesforce as a platform helps your business to unite sales, marketing and service building one cloud-based CRM to use anywhere and anytime. Salesforce represents a Customer 360 platform solution giving you a single view of a customer. With Salesforce Customer 360 you can easily understand the needs of customers at all life-cycle stages. So, can you imagine a customer in the middle? A Salesforce platform with the help of Customer 360 aims to unite all business departments around a customer in the following way:
- Sales teams can sell smarter and faster from anywhere.
- Marketers individually nurture leads and engage customers using different digital channels.
- Customer support departments provide omnichannel support effectively addressing customers’ challenges and thus improving customer experience.
- eCommerce owners can launch an eCommerce platform giving a user-friendly interface for customers to use and make a purchase.
What are the key Salesforce products?
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